So, Laude Magazine’s first issue is finally out; ad with it, the editorial I created in collaboration with them.
I’m pretty excited about this because it’s a testament to the power of collaborating to create and how powerful people working together can be. And the honor that this made it to the first issue of a publication, for me, it’s a blessing.
For the enchanted shoot, I tried to explore multiple eras and styles making them modern and more progressive. Uduak, the stylist did a fantastic job pulling together all the pieces. I’m so grateful for the turnout.
I used various lighting techniques, mostly two light setups as you will see in the Behind The Scenes.

The Amazing team:

Laude Editor: Moyin Adelaja @evetonnia
Editorial Design: Zisan Duniya @dzisan
Styling: Temitope Uduak @uduak_
Makeup: Jessica Amara Nnanta @ameriecode
Hair: Funke Enigbonjaye @stylesbyennyblac
Assist: Iyesogie Ogieriakhi @byiyesogie
Models: Efemena Isigie @enaesigie & @orevabuwa of @fewmodels
Video: @africandruid & @thelexash
Photographer & Creative Director: Alexander “Lex Ash” Ashimole @thelexash

You can download the magazine via Laude‘s website – laudeafrica.com

Feel free to ask any questions you might have about the process, and suggest things you’d like to see on my youtube page as well as here.

With Love,
Lex.